“Sex and the City 2” is coming to European cinemas on Friday. I, as the ultimate S&C fan should be ecstatic. Well, I’m not. I passed by a cinema with a jumbo poster above the door featuring Carrie, Charlotte, Samantha and Miranda (in a dessert?!) and I had a very strange feeling. It was a bit like looking at a corpse. A mixture of curiosity, disgust and sadness.
S&C used to be our Bible. What we watched on TV screens were our lives. Yes, we were just like them. And our stories were just like theirs. We were educated, had great jobs, paid for our own luxury, we looked good, had enormous fun and we shagged gorgeous men (Really! I was so offended when Playboy commented on my book: “Is it at all possible that all those men were that gorgeous?” Yes, they were!). We were completely independent. And mesmerised with our lives. We were experiencing the probably best phase of our lives. And S&C was an affirmation for it all.
This was 12 years ago. Many things have changed since then. Towards the end, the series wasn’t as true, cheeky, crispy and fun as it was it the beginning. The first S&C movie came to cinemas and, although we were glad to see our old friends, we were disappointed. And now the 2nd part? I’m not sure. I’m even wondering if we should go to see it. I’m afraid it will be everything but empowering.
First of all: Sex is not what it used to be. The S&C sex, that is. The S&C sex was about freeing a new form of female sexuality. Sexuality which was in the same time our weapon and our shield. Sexuality as the ultimate proof of the newly conquered independence in all aspects of our lives. Unfortunately, the sexuality we freed back then has quickly turned against us. The moment we turned female sexuality into a mean for achieving a goal, somebody else used it for their own purposes: To earn money. In no time, our society has became overly sexualised and pornographised. Fashion copies SM styles. Music spots look like soft porn. School kids are watching hard core on their phones. Media is bombarding us with the new image of a woman, a über-sexualised, über-natural sex doll. She is created by using styling, plastic surgery and Photoshop. She fills us (both women and men) with craving for unreachable, constructed “perfection” and makes us spend billions trying to buy it. She is turning women into objects. Again. Our grandmothers and mothers fought against this – how did we, the S&C generation, allow it to happen?
And then there was shopping. They spent fortune shopping. And they had enormous fun shopping. So had we. Shopping was symbolising the connection between our financial independence and our newly freed sexuality. We were buying (with our own money) sexy stuff that made us feel great about ourselves. And that helped us manipulate the world which is known to be easily manipulated by attractive looks. But hen came the financial crisis. And made it very clear to us that we became hostages of our own consumption. We worked to consume, we identified with the consumed, and we searched for fulfilment where it couldn’t be found. It all became painful when we realised that the consumerist attitude reflected on other aspects of our lives. We were consuming men, relationships, friendships. Ourselves. And then came the threat of an environmental catastrophe. It is not fun paying for stuff which you know will burry you one day. No, we don’t shop any more.
S&C showed us how fantastic a friendship can be. A constructed family. Four friends, all obsessed with themselves and their tightest circle. Four friends and their never-ending search. For love, for the perfect relationship, for THE man, for happiness… The search lasted for 12 years. And it goes on. It used to be cute. It’s not anymore. Because it is a product of the individualisation which is ruining our society. One of the biggest lessons we were supposed to learn from the financial crisis is that globalisation made us all interdependent. We cannot be solely focused on ourselves anymore. If Greece crashes, Europe crashes. Same is with women. We cannot live our emancipation alone. There are African women sold to our men as sex workers. Indian women are sewing our jeans for $16 a month. And there are many gorgeous East European girls who, of lack of alternative to support themselves, accept traditional gender roles. They are willing to trade their youth and beauty for financial security. Having a beautiful East European wife who keeps her mouth shut and is satisfied with a gift of designer shoes became sort of a trend: Viennese businessmen travel to East Europe searching for wives. Scared of losing their “competitive advantage”, many West European girls are giving up emancipation.
Yes, the world has drastically changed in the 12 years since S&C first became a symbol of our emancipation. The financial crisis revealed a deeper crisis – our whole system is in crisis. In order to survive, we have to rethink everything anew: The economic system, the values, the priorities. To be able to inspire us again, S&C would have to drastically change. And here an idea: Now that it is clear that we have reached the limits of the male world order, how about offering a new alternative? A female, solidary, cooperative, humanistic world order.
I know – it is too much to wish from a US TV-series-turned-film.
But please, allow me to dream.

45 Years of Chiffon
Saturday, July 31st, 2010Almost fainted in my bathroom while re-reading the June issue of British Vogue today. Those cool British fashion people had a wonderful idea of shooting a fashion editorial in Cuba ( with pictures of Che in the background of course). Because enormously expensive clothing looks soooo boring against a non-contrasting background.
On one of the pictures, a svelte blond model (looking like an alien who just landed on Cuba) is sitting in front of a shabby wooden door painted with a Cuban flag, wearing what is described as following:
“HOW BETTER TO HANDLE THE HEAT THAN CHLOÉ’S WHITE WASHED BREEZY, CHIFFON LAYERS? Pleated silk cape, £910 (€1100). Pleated silk dress, £4,510 (€5400). Both Chloé, at Chloé, Harvey Nichols, Matches and Selfridges”
Average monthly salary in Cuba is £10. This means that someone can live for 45 years from these the two pieces of white washed breezy chiffon layers. 542 people can survive for a month.
What to say about this enormous amount of stupidity, ignorance and lack of sensibility? Except “I’ll never buy that shitty magazine again”. And be proud of handling the heat in a white cotton t-shirt (€5, at H&M).
P.S. I couldn’t fall asleep last night, so instead counting sheep, I did a bit more math. 45 yearly salaries translated to UK-terms would mean taking a picture of a Cuban woman in front of the Buckingham Palace wearing 2 layers of (white washed breezy) chiffon worth £1,045,980 (€1,257,036). Have fun shopping!
Tags: Capitalism, Commentary, Consumerism, System
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