American Northwest is really amazing for its very specific style (where else can you find a sexy lumberjack?) – and for the passion with which they embrace it. There’s a chance you’ll walk into a trendy restaurant in Seattle (or better said in Ballard) and every single man will wear a plaid shirt. Amazed by this lumberjack chic, but also by endless coolness of local brands such as Filson and Pendleton, I simply had to write an “Upper Left Chic” story. Oh, and if you’re a Big Lebowski fan, you might be excited to know that Pendleton still makes Dude’s legendary sweater.