Because it is now being discussed about what I meant when I said “Bimbo” during the discussion on Club 2, here a definition from Wikipedia, just to avoid any misunderstandings: “Bimbo is a term that emerged in popular English language usage in the early 20th century to describe a physically attractive but unintelligent woman.”
Bimbo got stuck with me as the name for the over-sexualised, unnaturally perfect (or über-perfect) image of women that we have been bombarded with by the media in recent years. I got the name from the game called Miss Bimbo, which was launched two years ago and made a huge furore because it was targeted to 9-16 years old girls while the task was to “make your Bimbo (avatar) the sexiest, richest and most famous Miss Bimbo in the world”. This was to be done via shopping, beauty treatments, diets and plastic surgery. To do this, Bimbo needed money, which she gets, among other, from her boyfriend “Your boyfriend will (hopefully) give you some money every day. Because he loves you.”
First launched in France, the game reached 1,2 million users within few weeks. I wrote about this phenomenon in my article "Happiness is Just a Makeover Away" which was published in The Vienna Review in August 2008. Due to bad publicity and raging parents, the game has been somehow changed. Now, for instance, the task is to „Become the hottest, coolest most intelligent and talented bimbo the world has ever known!” But Miss Bimbo is still a bimbo.....
For more information, go to www.missbimbo.com